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Pentingnya Personal Branding ASN di Pemkot Palembang

Walikota Palembang

PALEMBANG, SUMEKS.CO – Ratusan ASN Kota Palembang mengikuti seminar untuk mempertegaskan  pentingnya membranding diri sebagai pelayanan masyarakat.

Seminar menghadirkan narasumber dan motivator, yakni Staf Deputi SDMA KemenpanRB, Rahajeng Ika Desyana P dan James Gwee.

Walikota Palembang H Harnojoyo mengatakan seminar personal branding agar dapat menambah pengetahuan dan motivasi bagi para ASN dalam bekerja.

Harnojoyo berharap ASN Pemkot Palembang yang mengikuti seminar Personal Branding bisa menyerap ilmu dan motivatasi dari seminar yang di ikuti.

“Ikuti dengan sungguh-sungguh, sayang kalau sudah datang tapi tidak sungguh-sungguh. Karena ini untuk peningkatan SDM ASN, sehingga dapat menghasilkan kinerja yang baik,” ucapnya.

Lanjut Harnojoyo, bekerja ialah bagaimana membuat diri bermanfaat.

“Maka Kerjanya harus ada inovasi, kalau tidak ada inovasi kita tidak ada merk/brand atau nilai lebih yang di kenal,” tuturnya.

Kendati demikian, Harnojoyo menyebutkan melalui seminar Personal Branding agar ASN tidak hanya dapat mempersonal branding dirinya tapi juga dampak ke kinerja tempatnya bekerja.

Sementara, Kepala BKPSDM Kota Palembang, Riza Pahlevi mengungkapkan seminar yang digelar dapat memberi banyak manfaat bagi ASN.

“Melalui seminar ini ASN Kota Palembang dapat lebih produktif, dan inovatif kedepannya.Jadilah yang terbaik, yang pertama dan berbeda dengan yang lainnnya,” tutupnya. (*)

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